Books by Lisbeth

RED HOT CUSTOMER SERVICES
35 Sizzling Ways to Heat Up Your Business and Ignite Your Sales

What is the key to running a successful business? Where are businesses currently failing in their drive to make money and how can the Web be used to make the most of one’s marketing efforts? In Red Hot Customer Service, 35 Sizzling Ways to Heat Up Your Business and Ignite Your Sales, Lisbeth Calandrino draws on more than 30 years in retail sales to help you figure out how to make yourself more profitable in today’s rapidly changing marketplace. In this book you will learn:

  • What successful businesses do to increase their sales
  • How basic customer service strategies can help you survive any economic environment
  • How you can use the Web to build better relationships with your customer base – and increase your bottom line
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RED HOT CUSTOMER EXPERIENCE
Challenges Your Business Will Face in the Next Normal (And How to Overcome Them!)) 

We’re All Facing These Challenges: Getting it right isn’t good enough. Customers expect a VIP experience in every interaction and if you screw it up, just once, it may be fatal.

The new winners are omni-channel. You must be able to create and manage an exceptional omni-channel experience for your customers, connecting across all channels.

Price matters, but not the way you think. Poor pricing always affects the success of your business. Low price strategies have never been enough.

Creativity is the new currency. It crushes the contenders and is the ultimate competitive advantage.Are you ready for solutions?

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50 Events to Drive Traffic to Your Store

Own a retail store? looking for ways to drive new customers to it? We’ll, you’ve arrived at the right place. 50 Events to Drive Traffic to Your Store has refreshing ideas that will have you and your staff getting ready to meet a whole slew of new customers when you plan a variety of events in your store. From Open Mic Nights to Pet Adoptions to Fundraisers to Elvis nights, you’ll have plenty of ideas and inspirtation when you’re done..

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101 + 1 Ways to Heat Up Your Bottom Line

In 101 + 1 Ways to Heat Up Your Bottom Line, award-winning author and speaker Lisbeth Calandrino draws on her extensive experience in the retail and customer service industry to help business owners get ahead. These 101 (plus 1!) tips are all tried and true. Lisbeth learned them the hard way and to spare you the “agony” of the experimental process she’s sharing them with you so you can put them straight to work. Some are simple and straightforward; others will have you wondering “Why didn’t I think of that sooner?” Everyone is looking to get ahead in business. 101 + 1 Ways to Heat Up Your Bottom Line contains a wealth of information to help you do just that.

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Birds Never Get Caught in Flypaper: 50 Things You Can Do To Get Unstuck In Life
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