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2 12, 2018

Why I Hate Flip Phones

By |2018-12-02T19:21:49-05:00December 2nd, 2018|Categories: beliefs, Blog, Change, Economy|Tags: , |0 Comments

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Teenagers on flip phones.

I just don’t get it. Why would anyone want to use a flip phone?

Maybe I’m spoiled; instant gratification is what I want. I don’t want to do the thing where I leave you a message and then you call me back and I’m in the shower. Then I call you back and your voice mail is full. It all makes me crazy.

Okay billionaire investor Warren Buffett says he’s not giving up his flip phone—at least not yet. The flip phone people are probably the same ones who don’t text. Do you remember texting on your flip phone? You needed 4 hands to do it! I’ve read there are lots of people who like the flip phones, It does slow you down and gives you lots of control about what comes and goes from your phone. Yes, you are in control. You are in control. Wow, I feel like I’m being controlled on some level; maybe I am.

“The flip phone is the new protest statement,” declared one article that recently appeared in several newspapers including The Seattle Times. “I don’t need that phone. I have everything I need without it,” wrote Katie Reid for The Baltimore Sun.  Kim Kardashian was spotted with a flip phone, now it’s cool! Maybe I’m just out!

I remember reading about Thomas Edison and what happened when he finally perfected the light bulb. He went to several companies to try and sell the bulbs and most companies said they weren’t interested! In order to get the bulb used, he had to give it away.

Is it that people didn’t think it was useful to see in the dark? Maybe they were right, work stopped at night because you couldn’t see. Possibly they knew if they could see in the dark, they would have a longer work day? Or was there some fear of seeing? Is it that when you removed your clothes in the dark you were less likely to be judged?

I feel like people with flip phones are the same type of people. They make excuses that smart phones are too much work, and too complicated. Somehow they don’t see the smartphone is just that; it’s smart and makes many things easier. (Plus you are connected to the internet and all that wonderful information.)

Actually I believe it’s about change. We think change is difficult. I believe change is annoying, not really difficult.

Change means we have to think and thinking requires work. Ask yourself, how much time do you actually spend thinking? My downstairs neighbor says she likes things the way they are and she doesn’t want anything to change. So she spends her time working on keeping everything the same. She rarely goes out to do anything except buy groceries, have her nails done and go to work. In the meantime, I am looking for something new to do.

Change also requires decision making. Some people aren’t good at making decisions so they just don’t bother. If you have to make a decision, it’s likely you will run into a conflict. Nobody likes conflicts.

Are these the same people who see others climbing dangerous mountains and say why are they doing this? Or am I making too much of this? I tried to coordinate the delivery of a television to a man who only used text and one who only used his phone. To me it was a nightmare.

Possibly I should ask what kind of phone a person has before I decide to get too serious.

Lisbeth Calandrino is a regular contributor to the Albany Times Union. Need help improving your business? Check out Lisbeth’s web site, www.lisbethcalandrino.com. or reach her at Lcalandrino@nycap.rr.com.

#flipphones #Warrenbuffetflipphone #Seattletimes, #Thomasedison #Lisbethcalandrino.com #redhotcustomerservice

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20 11, 2017

Friendsgiving: An Opportunity to Build Connections–Brought to you by the Millenniums

By |2017-11-20T22:01:05-05:00November 20th, 2017|Categories: Blog, Building your business, Change, Customer Experience, Customer Retention Strategies|Tags: |0 Comments

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Friendsgiving has been lurking around since 2007; it’s now becoming well-known name and likely a new holiday. It reclaims a holiday for people who, during the Thanksgiving season, can’t get to family; don’t want to be with family and those that don’t have family. In my neighborhood, we’ve called them, for lack of a better word, Thanksgiving orphans. It doesn’t take away from the traditional holiday; it adds a new dimension to it. It underscores the value of friends.

I must admit I was getting tired of going to my relatives. They served the same-old foods, nothing for the vegetarian except vegetables with no imagination or too much cheese.  My other aunt used to make a complete vegetarian dinner along with the turkey, for the vegetarians next door.  I didn’t realize you could eat anything but turkey on Thanksgiving Day. There were the relatives who drank far too much and told the same-old stories over and over. There were also the ones I just didn’t like.

We are happy to have a new description of something very cool and started by the Millenniums. In 2007, the term ‘Friendsgiving’ made the Urban dictionary. This is a great way to connect with this customer. In my book, “50 Ways to Bring Customers into Your Store,” I talk about holding events and raising money for charities.

WHY NOT HOLD A FRIENDSGIVING PARTY IN YOUR STORE AND RAISE SOME MONEY FOR YOUR CUSTOMER’S FAVORITE CHARITY!

The other day I asked my neighbors where they were going; they said a Friendsgiving party and would be back for Thanksgiving. I gave them a big smile; I was in the know!

In order to connect with your customers, you’ve got to know where they are and what they’re doing. If you’re not part of something, how will you know? Friendsgiving is not a way to forget Thanksgiving; it’s a way to add something new. Friendsgiving legitimizes something we’ve known all along—friends matter. It’s also a new way to celebrate and create a tradition.

Friends are important, no matter what your age. They make you feel better, can improve yourself-esteem and have an overall positive effect on your life. I have one friend whom I speak with almost every night; sometimes we just discuss what movies are playing.  As you age, you can expect to lose friends. My dad told me to start hanging around with younger people, this way I wouldn’t be losing friends every year!

The Millenniums are breaking the rules, how they shop, what they buy and what matters to them. They are very connected to their friends and are willing to put effort into building these relationships. According to statistics, this group is also the most connected to real ‘giving.’

I’ve been holding Friendsgiving for years; I’m glad it has a name! Enjoy  your holiday whatever its name!

Lisbeth has been helping businesses build customer relationships for over 20 years. To consult with her, call 518.495.5380 or email Lcalandrino@nycap.rr.com.

 

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20 03, 2016

The Customers Aren’t the Only Ones That Have Changed

By |2017-03-03T12:06:48-05:00March 20th, 2016|Categories: beliefs, Blog, Change, Reaching the Consumer, Success|Tags: , , , |0 Comments

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CUSTOMERSI keep hearing the customer has changed how we cope with them. Think about it, we’re talking about ourselves.  It’s been a slow transition, so slow that we really haven’t noticed. We are so stressed out thinking about what we have to learn about our customers, we forget how we’ve changed.  If you examine your path , you won’t be so stressed  about the customers.

Let’s start with your phone. What type of phone are you using? When did you finally give up your ‘flip phone?’ Several of my friends still have a flip phone and are adamant about not changing. It makes me think, am I that stubborn? It’s hard to give up something we’re used to; if you’re still using your flip phone, you might examine what you’re missing.

Do you prefer texting to talking on the phone? I find it less intrusive, and I can reply quickly. The same people with the flip phones think that texting is ‘impersonal.’ Texting gives an additional way to get in touch, and it’s often easier. Have you asked your customers what they prefer? Let’s not assume we know, let’s ask them. If they prefer a phone call, honor it. Again, it’s not because they’re old they don’t want to give up what makes them comfortable.

Do you still have a fax machine or do you scan and email?  I had to return a document to a national company, and they asked me to fax it. I told them I got rid of my fax machine three years ago and scanning is easier. They were insistent I fax. They didn’t have a reason other than the fact: “That’s how we do it.” Are you still telling customers ‘that’s how we do it?’ Is it time for you to move forward and  make some changes?

Are people asking why you’re texting the person next to you? Often texting to someone during a meeting is a smart thing to do. It’s better than interrupting the speaker and what you have to say is essential. Isn’t it great that you can actually communicate without interrupting the rest of the world?

Are you still using the same-old  lines, can I help you? Today it’s more appropriate to ask the customer what they’ve seen online that they like. It’s a short cut to understanding how they shop. My experience is that salespeople still ask how they can help you when we know the whole world is online before going into a brick and mortar store. Help the customer cut their shopping time in half, find out what they already know.

communicationCommunication is the key to all of our transactions; nothing has changed. What has change is technology and how it is impacting our world?  The more you learn about technology the less stressed you will be.

For more on how technology is impacting all of us.

Lisbeth has been helping customers build sales and marketing strategies for over 20 years. Understanding and using today’s technology is one of the keys to success.

 

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11 02, 2016

How Much Pain do we You Have to Endure To Change?

By |2017-03-03T12:06:49-05:00February 11th, 2016|Categories: beliefs, Blog, Change, Motivation|Tags: , , , , , , , , |2 Comments

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Change 2The question is how much pain do we have to endure to change a behavior? Even if the behavior is really destructive we have trouble changing.

My friend was given a gorgeous, glass dining room set ; it’s quite large with six chairs. It is actually too big for her kitchen but it was free. It is so large, that every time she has to get to the refrigerator; she hits her back end on the corner of the glass table. She actually has several large bruises from the dining room table. Why wouldn’t she want to lose that weight?

So what makes people change?As Wayne Dyer says, “Your reality is shaped by your thoughts.

Let me give you the rest of the story. My friend is my height, 4’11” and weighs 155 pounds. Twenty years ago, she weighed 110, like me. The doctor told her that she was ‘obese,’ and  said it was paramount that she lose weight. My friend continues to complain about why she can’t lose weight, but that’s another story.

Why don’t we change when it’s obviously in our best interest?

I know when I don’t go to the gym I feel lousy. Lousy because I say that physical fitness is the cornerstone of my life and I’m violating my standards. Regular exercise is how I live my life.

I also think about my health and the long term effects of not exercising. The other day someone said, “Have a piece of pizza.” To which I replied, “It’s not on my menu.” To this they replied, “It’s only one time, you don’t do it every day.”

Think about having  one donut a week for 52 weeks. The predictability of that outcome for my cholesterol is easy to predict. They say that 90% of our problems were predictable 2 years before, we just ignore the signs.

If you’re not changing, and want to,  you might look at the source of the pressure. Is it someone else telling you it would be a good idea if you changed?  Is your doctor telling you to lose weight.  Obviously health is not really a priority for her even though she works in the health field. She obviously, like so many of us, doesn’t think about the  the outcome of long term obesity. Is it better to have  diabetes and high blood pressure?

If change is on your horizon, but you can’t seem to get there, examine your motives and have a serious talk talk with yourself. Ask yourself, is your change part of your values or  someone else’s?

If the values don’t belong to you, that’s why you’re not changing. If you still want to change,  you have lots of work to do.
Lisbeth Calandrino has been helping businesses institute change for over 20 years. If there’s something you would like to change  in your business or personal life, contact Lisbeth for a heart-to-heart chat.

Thanks to Glen Llopis for the photo on change.

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31 12, 2015

The Power of Keeping Your Mouth Shut

By |2017-03-03T12:06:49-05:00December 31st, 2015|Categories: Blog, Change, Health|Tags: , , , , , , |0 Comments

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Thank you Theresa Cavender for the images.

Thank you Theresa Cavender for the images.

I may sound angry, I am. I’m tired of people’s excuses about getting fit.

Don’t be surprised if you see an overwhelming number of ads today on fitness and weight loss. Yep, today’s the day.  This is the day most of us will feel guilty about what we ate over the holidays. Not that we’ll do anything about it, it’s just we feel awful. In fact, we might even join the gym.

According to Darren Beattie, Fitness Coach; only 16% of the population in America has a health club membership. The rest of that 50 million may belong to yoga, martial arts, Pilates, or alternative clubs.

My gym is so busy I think that everyone goes there. However, it’s not so.  January is when most of us go on a health kick, and the stats reflect this. Apparently 12 per cent of all gym members’ sign up to gyms in January, yet these memberships seem to be short-lived and, according to the Fitness Industry Association, after just 24 weeks most people have quit or stopped attending. Do they expect they will get healthier by doing nothing?

There’s only one thing that makes this work; it’s your ability to take responsibility for yourself and what you do. Nothing annoys me more than listening to people talk about how they couldn’t stop themselves from overeating. It’s such crap. Stop blaming everyone else for your inability to lose weight. If you’re not losing weight, it’s likely because you continue to make bad decisions. If you want to eat donuts, do it but don’t expect to lose weight.

I talked to my friend today about her weight-loss program. She is tracking her walking and holding herself accountable. She says it makes all the difference in the world. She excitedly told me she had had completed 70 work outs, and now she looks forward to them.

zipit-228x300Here’s what works for her.

“Don’t say I can’t have that for the rest of my life!” Instead say, I can have it later.” (Most likely you won’t’ want it!)

“Keep the big picture in mind but set small goals.”

You are responsible for your own life period. No one makes you do anything or makes you eat. It’s like no one can make you sad or happy, you choose either one.

If you want to lose weight, you will have to give up your overindulgence i