Floorcovering sales training

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How to Keep Your Floor Covering Team Competitive

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Mohawk University Classes

Keeping employees and businesses competitive is an issue for any business.

In a floor covering business, it’s even more difficult.

With products changing yearly, and upgrades even more frequently, it can be a struggle to keep abreast of changes. Taking advantage of manufacturer’s product and sales programs is a great way to stay ahead of the curve. Most manufacturers have great training programs and have been providing them for years.

One of the keys to success is to learn which manufacturers provide training and information that is not product specific. If you prefer product specific seminars, your sales representatives should be able to point you in the right direction.

Of course, “product neutral” programs are more difficult to find.

Mohawk University, a program through Mohawk Industries, has been providing “neutral” product and sales seminar for over twenty years. It’s a great way to learn how to compare different products within each category and determine which is really right for your customer.

Most of the classes also include a mill tour to demonstrate how the product is made. Mill tours are both insightful and interesting and will provide a better understanding of the carpet production process.

I’ve included a list of upcoming classes and dates. You can obtain a discount for the classes by using the special discount code: “LC17.”

March 14th – 17th, 2017 – Dalton, GA Register Now

Comprehensive Registration Form


March 22nd – 24th, 2017 – Sacramento, CA Register Now (No Mill Tour Included)

Comprehensive Registration Form


May 9th – 12th, 2017 – Dalton, GA Register Now

Comprehensive Registration Form


August 29th – September 1st, 2017 – Dalton, GA Register Now

Comprehensive Registration Form


October 17th – October 20th, 2017 – Dalton, GA Register Now

Comprehensive Registration Form



https://mohawktoday.com/mohawku/mohawku/classroom-courses/cfi-hardwood-laminate-certification/. Don’t forget to mention your discount code, LC17.

I know you will enjoy meeting other people in our industry and sharing your sales ideas. #mohawkuniversity #Mohawkuniversityproductknowledge #Mohawkuniversitysalesclasses #MohawkIndustries

Lisbeth Calandrino has been providing sales and product training within the flooring industry for over twenty years. During that time, she has been a certified independent carpet and hard surfaces inspector, as well as teaching classes about floor covering inspections.

Mohawk University Classes

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By | 2017-09-27T18:53:00+00:00 March 10th, 2017|Sales strategies|0 Comments